Gibble’s snacks to get relaunch
KAUFFMAN — The crunch of Gibble’s chips, cheese puffs and pretzels should soon be heard again.
A Bowmansville snack maker announced Friday plans to revive the popular snack foods, which were discontinued under a previous owner. Plans are for chips, cheese puffs and pretzels to come back on the market in February from the local plant, and the rehiring of former Gibble’s workers to the 6647 Molly Pitcher Highway production facility.
Robert and Amy Hartman of Lancaster County said in a news release they bought the brand and the manufacturing facility in Kauffman, just south of Marion on U.S. 11, where Gibble’s had been made for years after being founded by the Gibble family in 1959. In March 2013, three months after Eldon Dieffenbach bought Gibble's from Martin's Famous Pastry Shoppe, he ended production. Ten months later the Hartmans plan to bring back, in the following order: Gibble's Homestyle Potato Chips, Gibble's Original Cheese Flavored Cheese Puffys, White Cheddar Cheese Puffys, Gibble's Old Fashion Thin Pretzels and Gibble's Minis Pretzels starting next month.
“We want to keep the same superior quality products as people remember and expect. This is what sets Gibble's apart from the competition,” said Amy Hartman.
The initial focus of reintroducing the products will be in the mid-Atlantic region.
The Hartmans expect to rehire former Gibble’s employees who were put out of a job when the plant shut down nearly a year ago. Thirty workers were jobless from the shutdown.
Amy Hartman said, “We're pleased to say that the plant will start up with all former employees of Gibble's who worked in the production facility previously. They are very familiar with the products and the production process and will be making the same products with the same recipes and quality ingredients that made Gibble's a household name.”
While the price of the transaction was not disclosed, a deed transfer recently filed at the Franklin County Courthouse indicated a $1.4 million deal from A&E Dieffenbach Co. to Robert Hartman LLC, Molly Pitcher Highway. According to the news release, the purchase included the Gibble’s brand, trademarks and 65 acres that includes the 108,000-square foot production facility. The 17,000-square-foot office building has a tenant.
The Hartmans said that a relaunch of other Gibble’s products, including Gibble's Red Hot Potato Chips, Gibble's Bar-B-Q Potato Chips and Kay & Ray's Potato Chips, will happen later.
“We have a great team of employees who care and believe in the Gibble's brand,” Hartman added. “We are very fortunate to have them on board and are excited they will be sharing in this great opportunity to bring back Gibble's.”
The Hartmans’ businesses in Bowmansville are King's Quality Foods, a pretzel maker, and All Seasons Kitchen, a salad maker. They were purchased in 2012 and employ 35 people.
Fans of Gibble's products can keep up-to-date on the latest news through the company's website at www.gibblesfoods.com