Women’s boutique opens downtown

Staff Writer
Echo Pilot
JoAnne Eyer offers clothing for career women, as well as lines for casual wear and holidays at Inner Beauty, Greencastle’s newest store.

Inner Beauty, A Ladies’ Boutique, opened its doors Aug. 14 and owner JoAnne Eyre is pleased with the reception thus far. Her store at 38 W. Baltimore St. offers fine clothing for career, casual and holiday wear.

“This has been a dream and prayer for 12 years,” she said. “I’ve always loved downtown Greencastle. It’s homey.”

She knew that when the opportunity arose, she would open her shop in Greencastle, even though she lives in Falling Water, W. Va. and teaches Family and Consumer Science at Chambersburg Area Senior High School.

The store is open Thursday, Friday and Saturday, 10 a.m. to 5 p.m. Diane Skubon will serve customers the two weekdays and Eyer will work on Saturdays. When she retires she will be open fulltime.

Eyer carries the clothing lines Nomadic Traders, Color Me Cotton, City Girl, Spanner, French Dressing Jeans, Cactus and Nic & Zoe, the latter her favorite. Accessories to match the outfits come from It’s a Duzey.

Eyer has years of experience in fashion retail, having worked at Fashion Lane in Chambersburg and other boutiques in Hagerstown. She crossed paths with Kay Hughes, who became her mentor for buying trips.

Inner Beauty retained much of its interior at the former jewelry store location. Eyer’s fiance Darrel Gibble helped arrange the antique furniture and install a large mirror. A sitting area is designed for women to stop in and relax, and for husbands to wait. Eyer encourages men to accompany the women as they shop.

The telephone number for Inner Beauty is 717-643-0035.

Joanne Eyer was joined by family, friends, officials and Greencastle-Antrim Chamber of Commerce members as the ribbon was cut on her new boutique, Inner Beauty, recently.